Goal 2: Analyze performance metrics of Google and social media ads and develop a strategy to increase conversion rate by at least 4% Goal 1: Review the analytics of the company website and begin documenting a list of recommendations for website enhancement Goal 3: Review current digital marketing strategy, existing and upcoming initiatives, and performance goals Goal 2: Conduct SWOT analysis to get an understanding of key differences between the company and its top competitors Goal 1: Get up to speed on the company’s unique selling points, buyer personas, and each stage of the customer journey Afterward, I also share a FREE template you can use for whatever situation you need to create your own 30-60-90 day plan! Example #1 – Digital Marketing Strategist So, let’s turn now to some examples of how you’re 30-60-90 could look! 30-60-90 Day Plan Examples (Download Our Template!)īelow are two examples of 30-60-90 plans you can use for reference and inspiration. Now, I know that can be easier said than done. Use insights gained from speaking to someone already working at the companyįrom there, you’re going to set primary objectives for each month followed by smaller, task-based goals that focus on finding solutions to problems you’ll be expected to solve.Use the core responsibilities listed in the job description.Now, if you’re approaching this from the position of an employee working toward a promotion, this could be easy - you have insider knowledge.īut if you’re fresh from an interview or it’s your first week on the job, then what? How do you set objectives for a job you haven’t even started? That’s because you’ll need to make sure each phase of your plan includes ways to benefit the company in direct and tangible ways. But it does require a bit of research, critical thinking, and time to execute well. Plan Luckily, creating a 30-60-90 day plan isn’t too hard.
Build a metric-driven scorecard that you can use when discussing why you deserve the promotion, an increase to your salary, and readiness for new responsibilities.Align expectations between you and your manager for what it will take for you to earn, or get closer to, a promotion in the next three months.If you’re working toward a promotion, a 30-60-90 plan can help you: Ensure that you don’t let anything slip through the cracks while juggling competing tasks, deadlines, and goals.Stay on track toward meeting your goals by breaking down the specific steps you’ll need to take over the next three months.If you’re working on your personal career goals, a 30-60-90 day plan can help you: Show that you're someone who takes the job seriously, wants to become a top performer, and, therefore, deserves to be nurtured toward career advancement.Establish a clear path to success between you and your manager, giving you both checkpoints to meet and follow up on.If you’re starting a new job, a 30-60-90 plan can help you: Stand out from the competition as someone that can undoubtedly succeed in the new role from day one.Assist the hiring manager in imagining how you’d approach the core responsibilities of the role.If you’re following up on a job application, a 30-60-90 day plan can help you: But let’s look at a few more ways creating a 30-60-90 could benefit you. You probably noticed I already mentioned some of those above. There are many benefits to creating a 30-60-90 plan, both in the short and long term. The Benefits Of Creating A 30-60-90 Day Plan Lay the groundwork for getting a promotion.Hit the ground running when starting a new job.Strategically follow up on a job application or interview.Here are four ways a 30-60-90 day plan can be used: Let’s get right to it! What Is A 30-60-90 Day Plan?Ī 30-60-90 plan is a document you create that outlines what actions you’ll take at work to achieve one or more goals during the next 30, 60, and 90 days.Ĭreating one can be a game-changer for standing out and getting ahead in a variety of situations. Examples of 30-60-90 day plans (including free templates you can use).